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A complete resource to get from who you are now, to who you can potentially become. Monthly workouts, challenges, virtues, and a TRIBE of men working with you.
You do the work. We hand you every piece of the puzzle — training, food, discipline, and men who hold the line with you.
Tired of training without seeing visible results in the mirror or on the bar? Get a lifetime of training programs backed by science to improve strength, build muscle, and lose fat faster.
Sometimes we know what to do but actually doing it is another story. In the TRIBE you're constantly being motivated by members, by Chad, and by the content in the members area.
We're taught things, but we're not taught — nor do we practice — the virtues that help us thrive. In the TRIBE you get lessons on those virtues, and challenges to develop them.
Learn what to eat and when to eat it to optimize health, hormones, and improve body composition.
You're not alone in your quest. Hundreds of other guys are supporting you while getting after it themselves. A rising tide lifts all boats — get around men who are winning, and you'll win.
Be the man in the arena. Not the critic.
Theodore Roosevelt · Paris, 1910
Both are yours the moment you order. No upsell, no expiry — read them, then use them.
The Man Diet contains all you need to know about optimizing your diet to boost testosterone, gain muscle, lose fat, and live a healthier, more energetic life.
The best part: it's very easy to follow, and you can stick on it forever. Don't think of it like a diet — more a 'mode of eating', the way you have a mode of operating at work for peak performance. This is the method of eating that's best for men, period.
Download hereEverything we want in life is on the other side of discipline. And discipline should be an easy choice, if we frame the question right.
When you think of it in terms of what you want now versus what you want most, the decision in the moment becomes clear. Chad dives deep into what discipline is, and how to add it to your life without the 'battle' most face when forming better habits.
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I started MITA — which stands for 'Man in the Arena' — to help guys get better results in their work, in the gym, with their health, hormones, and overall life.
Nutrition and supplementation play a big role in that, but so do routines, training, motivation, and everything we cover in the TRIBE, for free.
Supplements help. The Tribe provides the foundation — community, workouts, lessons, and habits that lead to success in any area of life.
I'm very proud of what we have here, and I'm pumped to give it away for free.
No. Well — kind of. For two years you pay nothing. Year three you pay a whopping $1 for the entire year, purely because of how the app handles the content inside the Tribe. So you get the best workouts, the nutrition to match, challenges to make you grittier, and lessons on discipline and the other virtues your goals require. For free.
The catch is the work. We only want guys who will actually do the work and participate. If you don't do the work, we'll ask you to leave. Our founder built years worth of courses, workouts, and content and decided to give it away, because our concern is that you reach your goals. Our supplements help in a big way — we just want to make sure you're not missing a piece of the puzzle.
A lot of different kinds — but only the scientifically best forms of training for fat loss, muscle, and strength. Much of it follows a daily undulating periodization method shown to maximize strength and muscle gains, while maintaining muscle during fat loss (which is the best way to burn even more fat).
Yes. Sign up now and start when you're ready — go at your own pace. And if you have questions, Chad is in there every day helping guys, as are members who've already been through the workouts, challenges, and lessons.